Does your business deserve a Champions in a Crisis Award?

2020 would have seen industry grind to a halt if it wasn’t for the nations determined and caring business owners who stepped up to the mark

2020 would have seen industry grind to a halt if it wasn’t for the country’s determined and caring business owners who stepped up to the mark.

Going above and beyond your business’ daily routine and helping the heart of your community or country is what the Champions in a Crisis Award is all about. As the country rallied together the team at Business Matters watched, listened and reported on as many of the good deeds that we heard about. Yet we were always keen to do more ourselves and giveback in an empowering manner.

The Business Champion Awards are taking a moment to really herald these acts from businesses across the nation. Whether it’s from the business owners to their team and how they’ve supported them, to spending time and using their skillset to boost care in the local community through to assisting the government with its needs for supplies and supply chains to keep the country functioning and people safe during the most challenging time of our generation.

As one of the judges who will be taking part in the 2022 awards programme I can speak honestly here and say how excited I personally am, to read over applications and find out more of the good and positive news stories that you’ve all been up to across the country.

Why? Because it reaffirms my belief that there is more good in the world than bad. Simple.

So from smaller acts to bigger ones, please include it all in your application for the Champions in a Crisis Award. This award is special as it recognises your work as a pillar within the community during a tough time.

Hashtags such as #Givingback or #randomactsofkindness took over the internet in 2020 as indeed they should. It was great to see the negative news be somewhat tempered by good deeds from one person to another whilst the world was drowned in the global pandemic.

Equally if you’re reading this and thinking that you know of someone who deserves the recognition but who is being shy or not wanting to voice their work themselves, then by all means fill out the form and apply for them.

You just don’t know who else you’re going to inspire by doing so.

A far wider reach than you might initially think …

Plus, we all know that winning awards, or even becoming a runner up in the finals, can majorly boost your business. It will create PR opportunities in your trade sector, it can help to create PR opportunities in the general media in the part of the country where you live, of course it can be profiled on Business Matters too.

The PR aspect is crucial moving forwards, it’s not just about seeing your name in the media, it’s about who else sees it too. You can attract high quality team member’s by being seen in the press as well as connecting with other businesses who may want to collaborate with such a positive company.

If each business can be better, then the country can be better

One of the aspects of the Champions in a Crisis Award is that it’s got a forward looking future to it. For the awards in 2022 yes we’re harnessing and profiling the good work that people of the country did during the Covid-19 pandemic, however the 2023 awards will be highlighting the good and kind acts of generosity and spirit of business owners across the country on a regular basis.

We’re thinking of the bigger picture here and not wanting to lose the generosity of time and spirit that so many people showed. So this category for the awards may be renamed next year but it will still be present as we know that kindness is contagious. We’re hoping that people’s award posts and articles will go on to inspire many more people to make the effort to go the extra mile with their skill sets and time to help their local community.

Every year we publish thousands, literally thousands of stories on Business Matters to profile business owners in their best light. Make sure that you’re one of them and apply today for the Business Champion Awards.


Cherry Martin

Cherry is Associate Editor of Business Matters with responsibility for planning and writing future features, interviews and more in-depth pieces for what is now the UK’s largest print and online source of current business news.

Cherry is Associate Editor of Business Matters with responsibility for planning and writing future features, interviews and more in-depth pieces for what is now the UK’s largest print and online source of current business news.